Upside Town

Cities, like human faces, are all unique. Their uniqueness becomes obvious when observed from a bird’s eye view.

The only minutes of real and free pleasure low-cost airlines provide are the ones during take-off and landing when reaching the clouds streets become veins and arteries of an organism with a hypnotic aesthetic.

The Upside-town lamp is an attempt to transfer the language of this aesthetic with its related emotions, feelings, and values into a physical object.

YEAR AND LOCATION

2014, Catania, Italy

CLIENT

College Project

DESIGN AREA

Product Design

MY ROLE

I designed the artefact and led its development in all phases from concept ideation to production.